Boost Your Income
Out of the online business models available, affiliate marketing stands out as one of the easiest options available.
Do note that simple and easy are not the same thing. Effort is needed to make this model function well, but it is more user friendly for beginners to dive into and has less moving parts.
When it comes to breaking down the essentials of the affiliate marketing model into five key points it is this …
- Understanding your audience
- Crafting valuable content that converts readers into customers
- Building trust and credibility with your audience
- Promoting the right products that will help them
- Driving traffic to your content
Get these five aspects correct and watch as sales (and commissions!) naturally follow suit.
In this piece we’ll assume you understand your audience extremely well. Then its all about presenting them with products and or services that cater to their needs and will be of benefit to them.
Imagine it as suggesting something to a family member, friend or partner – a recommendation you genuinely endorse and believe will benefit them.
The distinction lies in the fact that it involves a stranger on the internet who reads your content and relies on your suggestion/advice.
Lets explore 9 insider tips, for selecting affiliate products to promote.
Choose Products That Solve Real Problems
People often go to great lengths to promptly address their urgent issues and ease their pain. For instance if someone experiences a headache they would likely grab a bottle of pain killers without delay.
You don’t require a sales pitch to persuade them to take two tablets orally and swallow them swiftly.
Nope! They are experiencing discomfort, looking for a quick way to make it disappear.
Similarly after going through a recent breakup a person will be quick to purchase a book that offers advice on winning back their ex partner.
Marketers who find it challenging to improve the visibility of their blog content on search engines may invest in purchasing a course that educates them about SEO techniques and traffic.
People are experiencing distress or pain; it doesn’t necessarily have to be discomfort but rather a sense of urgency to address a problem that is causing them distress.
Your task is to present customers with solutions that address their needs and alleviate their concerns effectively leading to increased conversions and maximizing your earnings in the process.
Next we come to this point…
Match Products to Your target Audiences Needs.
You should endorse products that connect well with your audience and are a great fit for them.
Suppose someone has a cold; you wouldn’t suggest giving them a laxative just to prevent them from sneezing.
Ensure that the product truly meets their needs and challenges while offering value to them.
Choose products that are high in demand & HOT
The majority of people typically follow trends believing in the latest and popular ones. Older but reliable methods and products that still work are often overlooked in favor of newer options that appear fresher and better.
Back in the day the Atkins diet was very popular and was proven to deliver results but it seems to have faded from conversations these days.
People are now talking about the carnivore diet or keto diet now.
Though each of these meal plans yields results focusing on the newest ones will likely boost your sales the most. They are current and catching everyone’s attention.
Join in with the trend. Support what people are interested in instead of attempting to revive old products that have faded into obscurity.
Justin Timberlake attempted to revive the essence of bringing sexy back but fell short in his endeavors.
Remember promote what sells
Sales Funnels lead to increased revenue.
If you are an Amazon Associate you are likely aware that Amazon is exceptionally proficient at selling products.
The person who clicks your Amazon referral link for a magnesium supplement could eventually purchase a pool table for his home.
The Amazon website functions like a sales funnel where they consistently display items related to your interests and then suggest additional products by saying things, like “Customers who purchased this item also bought…”
Oh really? Did they?” “You sure”
Who knows, it’s a mystery to everyone. One thing that is common knowledge is that Amazon rakes in billions, from sales.
When you’re promoting items from sellers on platforms like ClickBank or online ecommerce stores, software product sites etc, it’s important to confirm whether they feature a sales process that includes up sells, down sells, cross sells or other sells.
When there are beneficial upgrades in the sales process funnel a substantial number of your potential customers will likely purchase these items as well. Your earnings will see a sizeable boost by utilizing products that come within a sales funnel.
It’s most effective to endorse products using a sales funnel in order to boost earnings.
Balance low ticket and high ticket items for profit
In the realm of “earning money “online there is frequent discussion about focusing solely on promoting high ticket products due to the amount of effort required to promote these products are the same.
Indeed… However its often undisclosed that a lot of individuals are unable to (or simply choose not to ) buy expensive products or services. By ignoring the masses who have lower buying power you’re missing out on potential revenue opportunities.
It’s ideal to showcase a variety of products, with varying price points.
For instance if you are marketing a website building tool to marketers you might opt to advertise Systemto.io which offers a $27 monthly subscription This is likely to catch the attention of beginners who are working with a tight budget.
However you could point out that although System.io page builder is good enough, it doesn’t quite measure up to the page builder of OptimizePress that produces pages that really catch peoples attention.
Currently you can get OptimizePress for $199 for a single website and earn a 30 percent commission through their affiliate program on each front end sale amounting to $82..80.
Your readers who come across your suggestions (either on your blog post or elsewhere) will now have the option to make a decision.
Consider choosing between the budget friendly System.io, known for its reliability or the impressive OptimizePress which excels in producing visually appealing sales pages that drive conversions.
You are successfully appealing to two categories of customers; those who opt to spend less… And those who are willing to invest more for greater benefits.
One way or another, you’re making sales and getting paid.
Collaborate with Well-Respected Vendors
When advertising items online some products may stand out with excellence while others are so terrible that you wouldn’t even consider taking them for free.
In the realm of ‘making money’ it holds particularly true that selecting items, from trustworthy sellers is crucial as your credibility aligns closely with theirs.
Selling low quality products and endorsing them without scrutiny can lead to customer dissatisfaction and will tarnish your reputation in the process.
As an affiliate, building trust and credibility with your audience is crucial for encouraging them to act on your recommendations. Always prioritize your audience’s needs over immediate profits
Recommend established products that deliver – from trustworthy sellers who offer excellent customer service.
Depend on Reviews to Ensure Quality
Before you start promoting a product or service online It’s important to conduct research and check for reviews of the products available out there Look for feedback from customers which can often be found buried in the later pages of your Google search results
Numerous experienced affiliates endorsing the product will showcase positive feedback prominently featured on Google search results pages. Although these reviews might appear persuasive; it is evident that the affiliates primary aim is to drive sales.
Make sure to explore and check out the genuine customer feedback available online.This rule holds true whether you’re browsing through Amazon or any other website.
When browsing on Amazon for a product information view the sales figures and star ratings which ideally should range from 4 to 5 stars along and there will be many customer reviews which you can go through
By conducting research on a products quality and identifying its key features that customers value the most can help you decide whether to endorse it in line with your standards.
Concentrate on Evergreen Niches
Some trends may fade away over time but certain niches seem to stand the test of time and remain relevant forever like weight loss, survival (prepper), make money, positive thinking, manage stress and embracing a positive mindset etc.
By choosing a timeless or evergreen niche you will continuously have a group of customers to target for your marketing efforts.
If you have a blog for your niche, install Pretty Links or similar software and use these links in all your posts and PDF documents.
Quick Note! If the product you’re promoting becomes outdated in the future you can easily update a link and it will automatically be updated across all your linked platforms.
You’ll have to make adjustments to your content to showcase the products features; however you won’t have to scour every link for updates. A daunting task that could turn into a complete nightmare.
Leverage Exclusive Deals to Outshine Competitors
By offering exclusive deals you can greatly boost your affiliate sales as it entices your audience with attractive discounts.
For instance; if a wilderness survival class is priced at $97 but is available for $47, for a limited time of about a week or so; offering this special discounted rate could potentially boost your sales when you market it to your subscribers or feature it on your blog.
People enjoy receiving a discount, which is a key factor in the widespread popularity of the AppSumo platform where enticing special offers serve as a major attraction point.
Of course, you’ll need to network and ask the vendors if they’ll offer you a discount coupon or a special for your audience.
If you have a sizeable audience and engagement on your platform you will get a “Yes” as its a win-win-win for all three parties involved – the seller/vendor businesses themselves, the customer as well as yourself.
It’s also a strategy that not many affiliates use, and you’ll be able to stand out from the herd and get more sales.
It’s a tactic that isn’t commonly employed by affiliate marketers but can help you distinguish yourself and increase your sales.
At last…
In the world of affiliate marketing the key lies in establishing connections with your audience and providing tangible real value to them.
Focusing on what matters to your audience and staying informed about current trends will help you gain trust and make a lasting impression on your audience.
Master these 9 techniques and watch your affiliate earnings soar to new heights like never before.